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GLOBAL GOALS WORLD CUP

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Pelé is a legend, but his daughter is an ACTIVIST

Kely Nascimento-Deluca with her father Edson Arantes do Nascimento a.k.a Pelé

Kely Nascimento-Deluca with her father Edson Arantes do Nascimento a.k.a Pelé

Whether you are into soccer or not, chances are that you have heard the name Pelé. The legend of the elegant soccer player from Brazil reached way beyond the confines of his sport. So it is not entirely surprising that his daughter would be an amazing force of nature when it comes to promoting women's rights and equality in "The Beautiful Game". But we are honored beyond words that she has decided to join the ranks of GGWCUP trailblazers. Sharing our vision of an alternative, women's amateur world cup, where activism for the world we want is fusing with our love of sport and the power of team-spirit. 

Allow us to introduce our newest GGWCUP ambassador: Kely Nascimento-Deluca. She is a New York based creative director and producer of multi-media and art projects. Right now she is working on a documentary and multi-platform initiative to promote women’s soccer and equality around the world. We could not ask for a more badass ambassador for the GGWCUP. 

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